Using April Fools’ Day To Promote Your Business
This forthcoming Friday is a very special day. Or is it? Depending on who you are, you may see April Fools’ Day as either a silly side note on the calendar or an amazing occasion when you can have a…
4 More Small Business Marketing Ideas For A Bright Spring
With March now underway, Canadians are getting prepared for the start of the spring season. As we alerted in our last blog, it officially begins on March 20. That blog also highlighted some effective marketing ideas to get your store…
Getting Your Store Spring-Ready With Clever Advertising
March is here! That means we are officially 20 days away from the start of spring. Now, we are well aware that it’s still pretty cold out there. Snow is on the ground in most parts of Canada and there…
How To Ensure Your Biggest Cyber Monday Sales Ever
Black Friday goes down tomorrow! The busiest shopping day of the year is bound to be one when your store enjoys a significant spike in sales. That is, of course, if you put efforts into your marketing strategies. In our…
3 Last Minute Black Friday And Cyber Monday Marketing Tips
This forthcoming Friday is Black Friday. The Monday that follows it is Cyber Monday. It is certainly no secret that these two days are the busiest shopping days of the year. With Christmas about a month away, this is the…
3 More Effective Black Friday Marketing Techniques
Black Friday is only eight days away! In our last blog, we offered some tips to help you set up your shop for its biggest Black Friday yet. We listed personalizing your emails, creating urgency and designing website popups as…
Setting Up Your Shop For Its Biggest Black Friday Yet
Black Friday is fast approaching! On November 26, retailers all over Canada and the United States will be enjoying their busiest shopping day of the year. The day, which comes after American Thanksgiving every year, is one when holiday shoppers…
Just How Costly Are Store Renovations?
In our last blog, we pointed out some telltale signs that it may be time to renovate your retail shop. They included the needs to increase sales, boost employee morale and save money on energy bills. Saving money and renovating…
3 Signs It’s Time To Renovate Your Retail Shop
With November now here, the holiday shopping rush will soon be upon us. It’s imperative that your retail store is ready to handle the increase in customer traffic. But what if your store isn’t up to snuff? Does it look…
3 Creative Ways To Advertise Your Latest Sales Event
In our last blog, we listed a number of ways that retail store owners can scare up sales in the months to come. We suggested holding flash sales, partnering up with nearby businesses and advertising new pricing. Your new pricing…