We know. Halloween hasn’t even arrived yet. However, every retailer is aware that the day after Halloween is practically the beginning of the holiday shopping season. As soon as October flips over into November, stores and malls everywhere will make…
Back to school season is here! In our last blog, we pointed out that this time of year is the right time to launch a big back to school event. To help you attract back to school shoppers, we suggested…
In just over a week’s time, the summer season will officially be over. September 22 will mark the beginning of fall. For many Canadians, these are sad times. Gone are barbeques and beach days. In their places will be chilly…
The summer season officially gets underway on Sunday, June 20th. That still gives you several weeks to prepare your store for the season that most Canadians consider their favourite. Don’t assume you have any time to delay! To prepare your…
These are hard times. Especially, here in the province of Ontario where a lockdown and stay-at-home order is in effect, it’s difficult to run a business successfully. At present, non-essential items cannot be sold in stores. As a result, many…
Here, in Ontario, we are enduring yet another lockdown. For small business owners, that means closing doors to walk-in customers. That doesn’t mean, however, that their businesses must be closed. It means that new and inventive ways to generate sales…
Customer service has always been important. That’s no surprise to any business owner. However, the coronavirus pandemic has forced us all to offer customer service in ways we never have before. The online and telephone variety have been vital parts…
This year, Mother’s Day lands on Sunday, May 10th. It’s going to be quite the different experience, isn’t it? With the coronavirus pandemic still insisting upon us all to practice social distancing, we’re not going to be able to fill…
Flash sales can be fun. And the fun can be had by both business owners and customers alike. A flash sale is defined by special discount that is offered on a particular item for a short period of time. Although…
Welcome to Cyber Monday! Today is undoubtedly the craziest day of the year in the world of e-commerce. Businesses all over Canada are enjoying higher online sales today than on any other day of the year due to its special…