The last week of September is here. With October around the corner, Canadians are preparing to celebrate their first holiday of the fall season. Thanksgiving will arrive in a couple of weeks. So, we’re thinking there’s no better time of year than now to discuss ways that you can show thanks to the people who matter most to your business: your customers.
What are some of the best ways to show your appreciation?
Send personalized gifts.
Sometimes, you have to go that extra mile. It’s a worthwhile step to take, especially if a customer has made an exceptionally large purchase or has been supporting your brand for many years. Personalized gifts demonstrate that you’re not sending out generic thank you messages to everyone. Instead, you are specifying your appreciation to an important and special person. The gesture will speak volumes.
“Swag is fun, but make it meaningful—and memorable—by giving more than a generic item with your company logo,” says Upland Software, “Send something specific. When a customer has a baby, send a branded onesie. Did they get a new dog? Send a bone and gift certificate to a pet store. Don’t forget to include a handwritten card sharing your own experience with a new pup. They’ll see that you care about them as a person and more than just a role in a company.”
Provide top-of-the-line customer service experiences.
Sometimes, the best way to show customers your gratitude is to maintain your incomparable customer service regimen. Never take your supporters for granted. Let them know that, no matter how many times they visit your place of business, you will always put in your best efforts to provide them with excellent experiences.
“Bells and whistles lose their appeal when the engine keeps breaking,” points out Amanda Reiman of Personal Plants on RollingStone.com, “Respect customers by showing them that you care about their time and their needs. It sounds simple, but I see a lot of companies tripping over themselves with customer perks and gifts when their customer contact info isn’t even up to date.”
Listen to and respond to feedback.
For many consumers, there is no better way to be shown appreciation than to implement changes based on feedback. Do you truly listen to your customers? The best way to prove it is to directly respond by taking action. We all receive complaints at some point. Do you provide lip service? Or do you legitimately remedy the matter? Always make sure to reach out to your customers to let them know exactly how you have handled the problems they brought to your attention.
“How often do you take the time to listen to your customers?” wonders Upland Software, “Listening and absorbing what your customers have to say about their objectives, pain points, and how they use your product benefits your customer and your company. It allows you to cater your product to them to show that you heard and you care enough to incorporate their feedback into what you produce. As a result, you have a stronger product and happy customers!”
Could you use some extra cash to invest in customer appreciation?
Contact Synergy Merchants to learn about how our unique merchant cash advance program can help get you the funding you need within 24 hours! Please don’t hesitate to call us at 1-877-718-2026 or email us at firstname.lastname@example.org. You can also apply online for a free, no obligation quote!